NEON Music Management

NEON Artists

Jenny Tolman

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The outside world never quite matches up with the vision most people carry inside them. Much of life is about figuring out how to reconcile the difference, and one of the best ways to do that is by writing. It’s how Hank Williams became a prolific legend, how James Taylor emerged as a classic artist and how Taylor Swift became a household name before the age of 20.

Twenty-year-old Jenny Tolman uses songwriting the same way. Soft-spoken in conversation, she’s bold and courageous behind a guitar, able to make sense of life’s challenges by putting them under a verbal microscope. Add in a melody and a fearless willingness to share her emotional journey and you have the kind of artist who sounds extremely familiar. Not because her voice mixes the smokiness of Shelby Lynne with the accessibility of your next-door neighbor, but because her stories are familiar. They’re not just hers – they’re stories that ring true for just about anyone who hears them.

“My music is very honest,” she says matter of factly. “My goal is to help other people who are like me. I feel like if I keep myself hidden, then that’s not really going to help anyone.”

The songs are making an impact. “Damn Cigarettes,” a dark composition that investigates the dangers of addiction – to love or to nicotine – placed second in the country category in the highly regarded Unsigned Only songwriting competition, which features such notable judges as Rosanne Cash, Dustin Lynch and Craig Morgan. “Cigarettes” also landed Tolman an honorable mention in the International Songwriting Competition, placing her in the elite 1% among some 19,000 entries, and was named “Song of the Year” on The Country Lounge, a show on Country station CRCfm in Ireland.

She collects six of her most passionate pieces in her self-titled debut, an EP that ranges from the acerbic, bluesy opener, “Ain’t Got A Prayer,” to the sassy closer, “Spend A Little Time.” Along the way, Tolman adopts a glossy, fragile tone in “Don’t Ask Me Why (Opry Song)”; embarks on a dreamy, romantic bend in “Let It Go On”; and takes an assertive stand for self-reliance on “Crumbs In My Bed.”

The EP hints at what’s to come, showing the multiple melodic emotions and specific lyrical imagery inherent in her writing, inspired by the likes of Miranda Lambert, Brandy Clark, Ashley Monroe and Kacey Musgraves.

“I just really like how different their writing is and how they’re not afraid to go anywhere,” Tolman notes. This first EP represents the 16-18 year old Jenny that needed to get all this emotional stuff out. Now that I’ve gotten that phase of my life out, I’m going to go a little bit farther. And not be afraid to touch on some difficult things.”

She didn’t take her talent all that seriously at first, though it would prove valuable when she moved into the difficult teen years. Tolman got involved in a relationship that grew abusive. She didn’t have the tools to cope, and slowly withdrew from her friends and family. The isolation wasn’t healthy, but her rebound was. Tolman found the strength to end the relationship, and as she worked to regain her confidence, she found music was the best way to mend.

“I didn’t really have anyone to talk to,” she says.

The first step in healing came with “Beautiful,” a song of self-assurance that hoped to find the diamond within Tolman. In a sign of ultra-mature forgiveness, it even hoped for the best for the boy who had oppressed her. Writing “Beautiful” had an amazing affect. It made her feel better about herself. And even though songs are impossible to quantify, she didn’t need a specific formula to know its value. The song she’d created was good. It made a difference. And it inspired her to write another. And another.

In short order, Tolman began to share her songs with friends and with her family, and to play at Nashville-area writer’s nights. Her dad thought the music had possibility, but he also knew he was biased about his daughter. So he hesitated to make too much of it with anyone in the business. When he did play the music, he never identified the singer. Fortunately, everyone who heard it was impressed and wanted to know more about the mystery voice.

Encouraged, Steve put Jenny in touch with former Academy of Country Music award-winner Judy Rodman, who became her vocal coach. Rodman helped Jenny develop more power as a singer, but as for the songs – there was nothing she could do to make them better. They were already advanced.

Rodman adds, “Her vulnerable writing, inspired by real-world issues, is beyond her age, and so is her motivation.  She should make demos of this material and get it heard.”

Rodman helped Tolman change her reality. She produced Jenny’s first EP, and introduced her to Gary Talley, a founder of the legendary pop band the Box Tops, who gave Jenny guitar lessons.

Jenny went to songwriter workshops with the likes of Gretchen Peters (the author of Martina McBride’s “Independence Day”) and Kevin Welch (who wrote Trisha Yearwood’s “That’s What I Like About You”). Occasionally, they found small ways to improve Tolman’s delivery or phrasing, but most of the time, the response was simply an emotional release to the raw honesty of the songs. Like the time Welch heard “Snowflakes In July.”

“By the end of it, he had tears in his eyes,” Tolman says. “To make a grown man cry, you know that you did something good.”

After hearing her sing at a local writer’s round, Jenny was approached by Grammy nominated producer of Brandy Clark’s 12 Stories, Dave Brainard.  She is now working on her first album with him.

            “The honesty and purity of Jenny’s voice is like a velvet dagger.  It kills you in the best kind of way.” says Brainard.

            Although she has mainly been focused on writing and recording material for her album, Tolman has started doing some performing outside of Nashville.  Her first big performance was opening for legendary country band Alabama at The Eastern States Exposition (The Big E).

            John Juliano, Director of Special Events for ESE, commented on her performance, “Jenny Tolman is an extraordinary talent. It was a pleasure to showcase her music at The Big E.  Our audience was blown away by her incredible voice and original songs that are worthy of topping the charts. Jenny has the stage presence of a seasoned veteran and we look forward to following her success.”

Discovering her purpose has been transformative. Tolman is still quiet, but she’s more outgoing than ever, more confident and wholly convinced that she’s found her place. By documenting her inner journey, then sharing it with the universe, there’s a chance she can make a difference. Maybe even help someone else walk away from the kind of negative situation that brought her to write songs in the first place.

“Once you finish a song that’s really personal, you end up looking at it from a different point of view,” she says. “You’re on the outside of it now, so really it’s not even for me anymore. By then, it’s done what it needed to do. After that, it’s about getting it out to everyone else.” To help others make sense of an outer world that rarely lives up to what they envisioned within.